Cool Girl Pearls: A Look at this Summer’s Biggest Trend.
Vogue recently published it’s findings from the Autumn/Winter 2019 catwalks. Pearl earrings were top of the list – and they blame the recent success of movies such as The Favourite and Mary Queen of Scots for their “dominance” on the runway. Vogue referenced some truly inspirational pieces, calling them “cool girl pearls”. Ahead of this year’s pearl month of June, we explore what Marie Claire are also calling this summer’s “biggest trend”.
Historical movies may have inspired the latest surge in pearl popularity, but we are definitely not talking about the stereotypical string of granny pearls. The designs of late are far more progressive, with the likes of Givenchy, Balmain and Alexander McQueen embracing this trend.
We are seeing a real change of attitude when it comes to pearl style. Obviously a more modern approach to pearls has been around for a good few years now, but with the celebrity world literally at our fingertips and ‘social media influencers’ now a familiar phrase in our vocabulary, consumers and designers alike can copy and paste popular trends more easily than ever.
The pearl is of course endlessly chic and will always have an air of elegance, but the introduction of chain, spikes, metal shapes and other gemstones very much gives a new lease of life to this organic gemstone. Last year’s seashell trend has been given a makeover by pairing it with pearls – which has then morphed into the use of other metal shapes such as these monogram ‘C’s in Chloe’s pearl earring design.
Celebrities are adopting this trend with gusto. Pharrell Williams has even collaborated on an urban capsule collection with Chanel which heavily features pearl jewellery – going to show that the pearl is not only ‘cool for girls’!
Other celebrities who are endorsing the pearl include Julia Roberts, Angelina Jolie, Scarlett Johanssen, Cardi B, Rhianna & Uma Thurman to name just a few. Different shapes are now embraced when they were once thought of as a lesser quality – the baroque shape for instance is now THE pearl to adorn – whether it be on bracelets necklaces, shoes, bags or of course the baroque and hoop earring – the current hero of the jewellery world. Celine was quick to adopt this trend with these hugely popular gold and pearl earrings (inset).
Pearls are sustainable, ethical and organic so it’s no wonder they are proving to be such a gem when it comes to 21st century style. Here at Raw Pearls we are passionate about pearls, and want to share this with you – so that you can share this with your end customer. Be sure to celebrate the pearl this June, and embrace this summer’s biggest trend.